Ute Action Magazine is a national ute enthusiast magazine that is distributed in newsagents around Australia.

The Gold Coast publisher came to us to design the entire magazine including many of the advertisements. We designed advertisements for Redcliffe Dyno and Performance, Aero Accessories, Tuff Tonneaus, Trax Accessories, and Outback 4WD. Other advertisements were supplied by advertising agencies.

We designed the magazine in around 4 weeks to stringent design style guidelines and we had to follow a set format for all typography and page layouts. High resolution images were provided for the feature stories and the word content was emailed by the publisher. A 5-colour process print was used for the cover with fluorescent orange to make it stand out on the newsagency shelves.

The outcome was appreciated by the publisher and has set a high standard for future magazines.